Janice Hughes March 23, 2016 B2B marketing, content marketing, tech marketing #1 Thing Buyers Want (that Content Marketers Miss) Janice Hughes March 23, 2016 B2B marketing, content marketing, tech marketing Bottom line? Content marketers forgot about marketing.
Janice Hughes October 15, 2015 tech marketing, B2B marketing, content marketing 5 Realities of Startup Life that Apply to Tech Marketing Janice Hughes October 15, 2015 tech marketing, B2B marketing, content marketing Entrepreneur contributor Craig Cincotta published a great article on the 5 realities of startup life. Interestingly, they apply to tech marketing pretty well, too.